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From the smart cookies at Beatrice, an essay by guest author Meg Wolitzer about chick-lit novels, which she (winningly) calls Pink Ladies:
The Pink Ladies are completely apolitical. Yet beneath their manicured, high-gloss surfaces is a depiction of a certain kind of urban female life at this point in time. If these books were placed in a time capsule and opened up at a much later date, people would get to see what these post-post-post-feminist women were like. They'd see how sexual freedom played a big part in their lives, as big a part as, say, finding the right handbag or the right man to marry. Marriage certainly has a big role in these books, but it isn't contradictory to autonomy. In fact, autonomy here is about choosing the right man, and not settling for the dullish Lord or Viscount or advertising executive waiting in the wings. It's not groundbreaking or powerful, but it speaks to many women, even, weirdly, a woman like me, a long-married feminist and novelist. Chick lit is a damning term, one that brings to mind tight skirts and empty heads. But there's an irony and self-awareness at work in some of these books, hiding inside a blaze of pink.