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August242005

Magazines this good make easy Targets

Filed under: Looked Into

Here's columnist Lewis Lazare from the Chicago Sun-Times again, following up on his earlier story about last week's all-Target-ad New Yorker:


The fallout surrounding the New Yorker's shocking Aug. 22 issue featuring Target as the single advertiser spread Monday to the American Society of Magazine Editors, an organization of leading magazine editors among whose responsibilities, we've been told, is keeping a watchful eye on the so-called sacred (but it would appear fast becoming less so) wall between advertising and editorial in the magazine industry.

Based on our experience the past several days, we would respectfully suggest... Keep seeing red.

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