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November302006

This Probably Bodes Well for the New Yorker Website

Filed under: Headline Shooter   Tagged: ,

I’ve heard that having to have everything OK’d through CondéNet is a bothersome process for writers and editors at the magazine, and I assume this means the newyorker.com redesign can proceed faster and better than it would have otherwise. On, Dellinger! On, Eskin! On, Flash folks and interns! Lucia Moses writes for MediaWeek:
Condé Nast has transferred operations and maintenance of its individual magazine Web sites from its interactive unit, CondéNet, a change that will give those titles’ editors more flexibility in developing their sites, a corporate spokeswoman confirmed.
 
The 27 individual Web sites (not including the soon-to-launch Portfolio) for such titles as Glamour, Jane, and Vanity Fair, will now report to John Bellando, chief operating officer of Condé Nast. CondéNet will continue to run the commercial, or destination sites, like Concierge.com and Epicurious.com. Online ad sales functions will continue to be handled by CondéNet, with involvement by the Condé Nast Media Group and the individual magazine publishers.
 
The new reporting structure is a response to the growing development of Condé Nast’s individual magazine sites, many of which have been relaunched in the past year. The change will let the magazine editors move faster in developing their sites. Editors had been frustrated with the time it took to make changes to their Web sites, and felt that the prior reporting structure held back traffic growth of their sites.
 
“The magazine Web sites are under the auspices of their editors in chief for content, and having them closely aligned will be better for their development,” said Maurie Perl, senior vp, chief communications officer at Condé Nast. The change also will allow CondéNet to better focus on the commercial sites, she said.
4 comments

Comments

Great news, and long overdue. I actually once sent CondeNet a note including several general improvements they could make to the New Yorker site and their response was purely doctrinaire, seeming to dismiss any deviation off-hand.

zbsNovember 30, 2006

I mean, why even respond.

zbsNovember 30, 2006

I just read David Sedaris’ piece in the
Cartoon Issue. This is not my grandmother’s
New Yorker.

BruceNovember 30, 2006

Say…check out the link for my website—I think you’ll be interested!

DavidDecember 03, 2006

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